Digital Marketing Guru

Listing reference: cartr_000222
Listing status: Under Review
Apply by: 26 February 2022
Position summary
Industry: IT & Internet
Job category: Media, Advertising, PR, Publishing and Marketing
Location: Gauteng
Contract: Permanent
EE position: No
Introduction
We’re a world-leading smart mobility SaaS tech company with over 1,400,000 subscribers across 23 countries. Our teams are collaborative, vibrant, and fast-growing, and all team members are empowered with the freedom to influence our products and technology. Are you customer-centric, passionate and strategic? Do you take ownership, embrace challenges and love solving customer operational problems using technology?
Job description

  • Research, develop and execute lead generation and e-commerce campaigns on Google AdWords, Facebook and other digital platforms
  • Analyse campaign data to identify areas for improvement and implement solutions
  • Conceptualise and create engaging content that will build a community and elevate our brand
  • Proactively test new ideas and different messaging to find the secret recipe for effective communication with our audience
  • Set up tracking to monitor performance of campaigns and traffic to landing pages and website
  • Work alongside sales team to boost lead performance
  • Other ad-hoc tasks as assigned

Minimum requirements

  • Analytical skills
  • Attention to detail
  • Ability to think outside the box
  • Great interpersonal and communication skills
  • Proficiency in Google AdWords, GDN and Facebook paid ads a plus
  • Good knowledge in Microsoft Excel is a plus
  • Experience in B2B industries a plus

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